Web 2.0 Powered Business Models in the Media Industry (by Optaros)
When: October 14 2008
Where: Recorded webinar
Empowering Next Generation Online Media
View the recorded webinar
(email address requested, to inform you of related webinars when we get them)
All media companies are moving their business online. The need for online revenue and online operational efficiency has never been greater.
Optaros helps leading media companies like Turner Broadcasting, Hearst Corporation, The Washington Times, and the New York Times, and IDG increase online revenue and manage complex online publishing platforms.
Optaros helps customers increase online revenue by:
- Turning content into assets
- Expanding ad-supported business models
- Enabling content syndication business models
- Enabling API-based business models
Optaros also helps customers increase online operational efficiencies, by
- Integrating Digital Asset Management (DAM), Content Management, Community Management, Ad Management, Application Syndication, Workflow, and Reporting Systems
- Deploying multiple sites from a common component-based, service-oriented architecture
This short presentation is packed with really meaty strategies.
Expanding on-line revenue:
- Serving content to the audience at any aggregation point...
- Updating syndication capabilities beyond standard RSS...
- Distributing not just content, but also applications, and
- Exposing digital assets and data repositories - to enable API-based business models
In terms of increasing operational efficiency, the guys at Optaros suggest you:
- Assemble key media and publishing systems into a media service architecture
- Rationalize multi-site demployments
- Serve the 3-screen experience (PC, Mobile, TV) from a common platform
Join Bob Fitzpatrick, Bryan Spaulding, and Jeff Potts of Optaros,
as they walk you through these various examples of their know-how coupled with Alfresco's capabilities.
